DNOWS Header

Image Map

Thursday, January 1, 2015

Step Out Of The Ordinary Is 2014 World Open Water Swimming Offering Of The Year

Courtesy of WOWSA, Huntington Beach, California.

In an emerging sport when there are many new products, services, events, books, movies and inventions every year, it is always difficult to select the ultimate World Open Water Swimming Offering of the Year.

So many things are unique and impressive - and helpful or inspiration to newbie or veteran open water swimmers alike.

But few are as motivational or moving at the Step Out Of The Ordinary Blue Letter Campaign that was created by Pádraig Mallon of Ireland. The Campaign was voted by the public as the 2014 World Open Water Swimming Offering of the Year.

Step Out Of The Ordinary Blue Letter Campaign is an innovative means to get many people as motivated to do something as are your typical endurance athlete.

Pádraig Mallon and the team at Camlough Lake regularly push themselves to extraordinary distances and depths. But not everyone is so motivated. But Mallon and team did something about it. They use a combination of peer pressure and positive optimism. They wanted others, those who are not like-minded to similarly set their own personal challenges and to realize their own dreams. The 'Step out of the ordinary' Blue Letter campaign is a means to encourage others to identify and welcome a new challenge, any challenge, something of their own choosing.

In the 'Step Out of the Ordinary' event, the Camlough Lake Water Festival team shares its joy for life and quest for adventure with others. Through a combination of the written word and spoken encouragement, volunteers are inspiring others to step out and step up to any challenge within their grasp, but yet somewhere out of their normal comfort zone.

For its uniquely inspirational and personalized campaign, for its highly effective means to motivate people of all abilities and background to achieve their own dreams, for its innovative creations in the open water world, the Camlough Lake Water Festival's Blue Letter Campaign is a well-deserving recipient of the 2014 World Open Water Swimming Offering of the Year Award.

The nominees for the 2014 World Open Water Swimming Offering of the Year included:

1. 24 Hour Swim in San Francisco by Suzie Dods (U.S.A.)
2. BlueJourney-Amerika Samoa-Stronger Together: The Waterman's Way by Bruckner Chase (U.S.A./Amerika Samoa)
3. Step Out Of The Ordinary Blue Letter Campaign by Pádraig Mallon (Ireland)
4. Catalina Channel Swimming Federation (U.S.A.)
5. Dancing In The Water by Wayne Ewing and Matthew Moseley (U.S.A.)
6. L.O.S.T. Swimming (Lake Ontario Swim Team) by Rob Kent (Canada)
7. Morrison Report by Evan Morrison for Marathon Swimmers Federation (international)
8. Nadandolibre Radio Show - Marcador Show by José Díaz and Alessi Pérez (Spain)
9. Ola Vista Photography by Mike Lewis (U.S.A.)
10. Rei e Rainha do Mar (King and Queen of the Sea) by Pedro Rego Monteiro (Brazil)
11. S.C.A.R. Swim Challenge by Kent Nicholas (U.S.A.)
12. The Greatest Englishman by Marathon Films (Great Britain)
13. The Torture Swim by 60 Minutes Sports (U.S.A./Ireland)
14. The Vertical Swim Trainer by Genadijus Sokolovas (U.S.A./Lithuania)
15. Uaimh an tSolais & Uaimh na nÉan by Sam Krohn And Loneswimmer (Australia/Ireland)

The previous World Open Water Swimming Offering of the Year recipients were:

*2012: SWIM Channel by Patrick Wrinkler (Brazil)
*2013: International Ice Swimming Association (South Africa/international)
*2014: Step Out Of The Ordinary Blue Letter Campaign by Pádraig Mallon and Camlough Lake Water Festival (Ireland)

Footnote: The 2014 WOWSA Award winners are as follows:

* 2014 World Open Water Swimming Woman of the Year: Dr. Nataliya Fatyanova (Russia)
* 2014 World Open Water Swimming Man of the Year: Henri Kaarma (Estonia)
* 2014 World Open Water Swimming Performance of the Year: Diomede Islands Swim by Alexandr Brylin and Grigorii Prokopchuk (Russia)
* 2014 World Open Water Swimming Offering of the Year: Step Out Of The Ordinary Blue Letter Campaign by Pádraig Mallon and Camlough Lake Water Festival (Ireland)

Copyright © 2014 by World Open Water Swimming Association

1 comment:

  1. Thank you all for your votes.

    It's been great that the team at Camlough lake have been recognised for there Enervated methods for encouraging sport locally and nationally. We will be delighted to receive the award on behalf of all the people who accepted there blue envelop because they our the winners.
    We will not be running the blue envelope "Step out of the ordinary challenge" in 2015 but would encourage clubs teams or even family's to try this to help there friends or family members to "Step out of the ordinary challenge"

    Best of luck from the team at Camlough lake. And remember "if you don't go when your gone you can't get"


Thank you very much for your interest in the world of open water swimming.

World Open Water Swimming Association

A Thank You Gift from WOWSA

WOWSA is celebrating the
1-Year Anniversary of the monthly Open Water Swimming Magazine
by giving you a free copy of the anniversary issue.

Open Water Swimming Magazine Anniversary Issue
File Size: 13MB


Download the file to your computer, and then right-click to extract the magazine which is inside the zip folder. The magazine is in PDF format.

CLICK HERE to download your free copy now.

Open Water Swimming Magazine

Open Water Swimming Magazine

The Open Water Swimming Magazine is the monthly magazine entirely focused on open water swimming heroes and heroines of every age, ability, and background. Published by the World Open Water Swimming Association, the Open Water Swimming Magazine is a free benefit to WOWSA members.

WOWSA Member Benefits include 12 issues of the Open Water Swimming Magazine, the annual 276-page Open Water Swimming Almanac, a free listing in Sponsor My Swim, outstanding product discounts from FINIS, an entry in Openwaterpedia and more...

The Other Shore

The Other Shore follows world record holder and legendary swimmer Diana Nyad as she comes out of a thirty-year retirement to re-attempt an elusive dream: swimming 103 miles non-stop from Cuba to Florida without the use of a shark cage. Her past and present collide in her obsession with a feat that nobody has ever accomplished. At the edge of The Devil’s Triangle, tropical storms, sharks, venomous jellyfish, and one of the strongest ocean currents in the world, all prove to be life-threatening realities. Timothy Wheeler’s documentary brings Diana Nyad’s extraordinary adventure to life as Diana sets out to prove that will and determination are all you need to make the unimaginable possible.

2014 Open Water Swimming Almanac

An Almanac for Open Water Swimming

An almanac is essentially a body of knowledge which is so complete that it enables people in different fields to make predictions about the future of their respective industries.

This, for example, was the purpose of the traditional farmers almanacs. It enabled farmers to determine as accurately as possible which crops to plant for the greatest harvests in a given year.

But the farmers almanac was just one example among many.
There are, of course, many different kinds of almanacs.

In fact, there is even one for open water swimming...

Preview the Open Water Swimming Almanac:

The trends are very clear.
The tide is rising for open water swimming.


Open Water Swimming Event Sanctioning

World Professional Marathon Swimming Federation

Open Water Race Calendar

Coaches Education Program