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Sunday, December 29, 2013
The Back Story Of Jamie Patrick's Great Lake Swim
And his non-wetsuit swim, called The Great Lake Swim, will be a media broadcast like no other, an unprecedented feat in itself.
Patrick's marathon swim will be unique:
* the swim will be broadcast live in its entirety, over 2 days
* the swim will be simultaneously broadcast on various platforms including Facebook
* the swim will utilize SmackDab that enables both live and pre-recorded video to be easily uploaded and broadcast via Facebook
But this extravaganza requires not only a swimmer who can pull this all together, but also talent and technology on the broadcast side of the equation.
Patrick has teamed up with the best: Doug Stanley of Ridgeline Entertainment.
Stanley has produced the most amount of television footage in a marine environment. With nearly a decade of hit cable television shows under his belt, from the Deadliest Catch to the Lobster Wars, Stanley and his team at Ridgeline deliver not only unique 3D programming, but also produce innovative, next-generation social broadcasting from some of the wildest places on Planet Earth.
"Essentially, Jamie's swim will utilize Facebook as a television channel," explains Stanley who has produced unique programming from Alaska to Johannesburg South Africa where the footage went live to satellite and Direct TV as well as the first pay-for-view programming on Facebook. "We are on the bleeding age of broadcasting for tomorrow," the two-time Emmy Award winner explained from San Francisco. "We created a professional broadcast platform within Facebook that reaches throughout the online social world."
Stanley's experience and vision are seemingly the perfect match for the charismatic California swimmer. Their energy and talents feed off of one another. "Jamie and the Great Lake Swim has what it takes to become a hit story with trackable elements. Marathon swimming is a rich world for stories that can draw reach through traditional media. As the traditional media draw visitors to the online world, we can also simultaneously promote interactivity in the online world. The nature of the 90-mile swim itself - and the time that it will take - allows for secondary and tertiary stories about Jamie, the sport and his crew. This kind of event has the potential to create good media and a great backbone for outstanding stories."
Stanley and the Ridgeline Entertainment team will essentially create a social element around The Great Lake Swim with strong broadcasting (print, radio and television) footprint plus a comprehensive Facebook element enriched by additional background stories. "The swim, the crew, the dramatic environment with the weather and marine creatures of the Great Lakes Swim offers great media. Before, during and after the swim, we can draw as many stories as possible with its rich character set," describes Stanley. "Plus the trackable nature of the swim and the nature of the swim itself is capable of drawing huge national and international audiences over time. Because there is so much time, we can pre-produce elements. This really opens up the social environment where people can communicate on parts of the story and communicate with each other."
Producing The Great Lake Swim is data-driven social broadcasting in a highly addressable form. "We want to do the best for the entire open water swimming community," continues Stanley. "We will add different layers of the onion, creating individual events and an entire ecosystem of broadcasts that allows for separation of data. We have access to 400,000 people who are into open water swimming with a full-live data stream on Facebook."
But filming on the water is not easy by any means, whether it is the north Pacific with The Deadliest Catch or The Great Lake Swim on Lake Michigan. Which is why Stanley's experience and technology is so invaluable. "We will use a new technology for cell phone signal utilizing IP broadcasting techniques that gather to a live switcher and then to our broadcast partners. Essentially, we use a HD camera whose signal runs into a backpack with 8-13 cell phone modems inside. The technology divides the signal into packets, transmits it individually, and then re-assembles it back together for live broadcasting in our master control center. This kind of technology allows us to produce proper live broadcast with uninterrupted signal and programming. But what is important is that The Great Lake Swim will not be one-way broadcasting. We will be providing updates from the crew on Jamie's boat who will use their mobile hot spot to broadcast via Skype and FaceTime."
Patrick is excited about the opportunity to talk about his support team. "There is the untold story of my crew. They are all characters in themselves. Our live portal will get emails during the swim and they will respond, about the navigational side of things, what I am eating. I simply could not do this without these people around me."
The wireless broadcasting from Lake Michigan will use new types of GoPro-type cameras: an iON camera - one HD version and one mobile phone version. "So we will see people using iON camera that will show the broadcast on their cell phone if they call on a 1-800 number on our shot-and-share platform. One problem that we found with GoPro cameras in the marine environments where we film is that the GoPro cameras fog. But the iON camera is waterproof. And when the camera is on, it vibrates. We will also construct mobile underwater switchable unit with a live switch signal. For Jamie's swim, we will use the most advanced broadcast technologies available to show just what social broadcasting is and can be and do in the future."
During the swim, Stanley and his team will be telling stories about Patrick's training, his motivations, his life in San Francisco, and his family as they develop his character on a grand scale. For the estimated 55-hour swim will be a challenge like few others in 2014. Of the 116 solo swims that have taken longer than 24 hours, only 10 in history have taken 55 hours. But only two - by the renowned Vicki Keith in Lake Ontario - have been done in water as cold as Lake Michigan will be at around 67-69ºF (19.4-20.5ºC).
In preparation, Patrick will go on several training trips Lake Michigan where he will swim 5 hours on one day and then 5 hours on the next day in different parts of the lake. Then he will gradually up those training times to 6, 7, 8, 9 and 10 hours, so he can get in 20 hours of training within 2 days. "I will get a feeling about different parts of the lake. I will work with Dr. Stacy Sims again. I will get super fit and then put on a lot of weight as the summer comes around."
So much time, so many stories to tell.
For more information on his swim, visit The Great Lake Swim here at www.thegreatlakeswim.com.
2014 Global Open Water Swimming Conference
Courtesy of WOWSA, Huntington Beach, California.
CLICK HERE TO REGISTER FOR THE CONFERENCE
The Global Open Water Swimming Conference is a conference on the sport of open water swimming, marathon swimming and swimming during triathlons and multi-sport endurance events.
The conference which has been attended by enthusiasts and luminaries from 6 continents, is devoted to providing information about the latest trends, race tactics, training techniques, equipment, psychological preparation, race organization and safety practices used in the sports of open water swimming, marathon swimming and triathlons.
The conference's mission is to provide opportunities to listen and meet many of the world's most foremost experts in open water swimming, and to meet and discuss the sport among swimmers, coaches, administrators, event organizers, sponsors, vendors, officials, escort pilots, and volunteers from kayakers to safety personnel.
Dozens of presentations at the 2014 Conference at the Mount Stuart House cover numerous aspects of the vast and growing world of open water swimming where attendees can learn and share the latest trends, race tactics, training modalities, swimming techniques, equipment, race organization, logistics, operations, and safety practices for open water swimming as a solo swimmer, competitive athlete, fitness swimmer, masters swimmer, triathlete, multi-sport athlete, administrator, race promoter, sponsor or referee.
The conference was first held in Long Beach, California as part of the 2010 USA Swimming National Open Water Swimming Championships. It has since been held on the Queen Mary in California, at Columbia University and the United Nations in New York City, and in Cork, Ireland. This year in September, it comes to another iconic location, the Mount Stuart House on the Isle of Bute in Scotland.
"The Global Open Water Swimming Conference was started due to the desire and need for athletes, coaches, referees, administrators, race directors, promoters and sponsors from around the world to share, collect and learn information about the growing sports of open water swimming, marathon swimming and triathlons," said founder Steven Munatones. "Other swimming conferences usually offering nothing on open water swimming or perhaps a speech or two, but we thought open water swimming deserves its own global conference. It is great that the community shares its information via the online social network, but there is nothing like meeting other open water swimming enthusiasts face-to-face and talking about the sport from morning to night."
Speakers at the conference include English Channel swimmers, ice swimmers, record holders, renowned coaches, world champions, professional marathon swimmers, renowned race directors, officials and administrators from the Africa, Americas, Asia, Europe and Oceania.
"Because the audience is passionate and educated about the sport and its finest practitioners, the Global Open Water Swimming Conference is also the location of the induction ceremonies for the International Marathon Swimming Hall of Fame and the annual WOWSA Awards that recognize the World Open Water Swimming Man of the Year, the World Open Water Swimming Woman of the Year, the World Open Water Swimming Performance of the Year, and the World Open Water Swimming Offering of the Year. Special Lifetime Achievement Awards are also occasionally presented to individuals who have made significant contributions to the sport over their career."
The 2014 Global Open Water Swimming Conference Programme
Wednesday, September 17th
Leave Glasgow to commence 2-day tour of Scotland [closest international airport is Glasgow]
Thursday, September 18th
Stay Mainland, North of Scotland
Friday, September 19th
14:00 - Swim Loch Lomond
17:00 - Head to Isle of Bute
19:30 - Scottish Banquet
21:30 - Dinner Dance
Saturday, September 20th
09:00 - Registration & Coffee
10:00 - Speeches
12:20 - Lunch and WOWSA Awards
13:40 – Speeches
15:40 - Round Table
19:00 - International Marathon Swimming Hall of Fame Dinner & Induction Ceremony
Sunday, September 21st
09:00 - Registration & Coffee
10:00 - Speeches
14:30 - Swim in St Ninian's Bay on the Isle of Bute
The luminaries of the open water swimming world who will be honored in Scotland will include:
* Sandra Bucha (U.S.A.), International Swimming Hall of Fame Honor Open Water Swimmer and International Marathon Swimming Hall of Fame Honour Swimmer
* Jon Erikson (U.S.A.), International Swimming Hall of Fame Honor Open Water Swimmer
* Claudio Plit (Argentina), International Swimming Hall of Fame Honor Open Water Swimmer
* Judith van Berkel-de Njis (Netherlands), International Swimming Hall of Fame Honor Open Water Swimmer
* David Yudovin (U.S.A.), International Swimming Hall of Fame Honor Open Water Swimmer
* Mercedes Gleitze (Great Britain), International Swimming Hall of Fame Honor Open Water Swimmer
* George Young (Canada), International Swimming Hall of Fame Honor Open Water Swimmer
* Dale Petranech (U.S.A.), International Swimming Hall of Fame Honor Open Water Contributor
* Melissa Cunningham (Australia), 2013 Irving Davids-Captain Roger Wheeler Memorial Award winner
* Vojislav Mijić (Serbia), International Marathon Swimming Hall of Fame Honour Swimmer
* James Anderson (U.S.A.), International Marathon Swimming Hall of Fame Honour Administrator
* Dr. Jane Katz (U.S.A.), International Marathon Swimming Hall of Fame Honour Administrator
* Indonesian Swimming Federation, , International Marathon Swimming Hall of Fame Honour Organisation
* Elizabeth Fry (U.S.A.), International Marathon Swimming Hall of Fame Honour Swimmer
* Pádraig Mallon (Ireland), the 2013 World Open Water Swimming Man of the Year
* Olga Kozydub (Russia), the 2013 World Open Water Swimming Woman of the Year
* Bering Strait Swim (international team), the 2013 World Open Water Swimming Performance of the Year
* International Ice Swimming Association (Ram Barkai, founder, South Africa), the 2013 World Open Water Swimming Offering of the Year
For additional articles on the 2014 Global Open Water Swimming Conference, visit:
* Olga Kozydub To Be Honored In Scotland
* Pádraig Mallon To Be Honored In Mount Stuart Castle
* Mount Stuart House, Splendid Setting For Swimming
* Colleen Blair To Kick-off Global Open Water Swimming Conference
* The Man Who Swims Better Than He Walks
* Joining In The Sea Goddess At The Hall Of Fame
* Mercedes Gleitze To Be Honored In Scotland
* The Incredible Career Of Merceded Gleitze
* Jon Erikson To Be Honoured In Florida
* The Incredible Career Of Mercedes Gleitze
* St Ninian's Bay To Host International Swim Conference
Copyright © 2014 by World Open Water Swimming Association
Swim Across the English Channel...
Who else is looking for a qualified open water swimming coach to help them swim across the English Channel?Chloë McCardel is a 6-time English Channel Swimmer who inspires and instructs. Access featured content by Chloë in this month's issue of the Open Water Swimming Magazine. Published monthly by WOWSA, the Open Water Swimming Magazine is a digital, interactive publication made available exclusively to WOWSA members. See what you've been missing! Become a WOWSA member today!
Open Water Swimming Magazine
Open Water Swimming MagazineThe Open Water Swimming Magazine is the monthly magazine entirely focused on open water swimming heroes and heroines of every age, ability, and background. Published by the World Open Water Swimming Association, the Open Water Swimming Magazine is a free benefit to WOWSA members.
WOWSA Member Benefits include 12 issues of the Open Water Swimming Magazine, the annual 276-page Open Water Swimming Almanac, a free listing in Sponsor My Swim, outstanding product discounts from FINIS, an entry in Openwaterpedia and more...
The Other Shore
The Other Shore follows world record holder and legendary swimmer Diana Nyad as she comes out of a thirty-year retirement to re-attempt an elusive dream: swimming 103 miles non-stop from Cuba to Florida without the use of a shark cage. Her past and present collide in her obsession with a feat that nobody has ever accomplished. At the edge of The Devil’s Triangle, tropical storms, sharks, venomous jellyfish, and one of the strongest ocean currents in the world, all prove to be life-threatening realities. Timothy Wheeler’s documentary brings Diana Nyad’s extraordinary adventure to life as Diana sets out to prove that will and determination are all you need to make the unimaginable possible.
2014 Open Water Swimming Almanac
An Almanac for Open Water SwimmingAn almanac is essentially a body of knowledge which is so complete that it enables people in different fields to make predictions about the future of their respective industries.
This, for example, was the purpose of the traditional farmers almanacs. It enabled farmers to determine as accurately as possible which crops to plant for the greatest harvests in a given year.
But the farmers almanac was just one example among many.
There are, of course, many different kinds of almanacs.
In fact, there is even one for open water swimming...
Preview the Open Water Swimming Almanac:
The trends are very clear.
The tide is rising for open water swimming.